States · SC · metro

Hilton Head Island, South Carolina.

Is it a buyer's or a seller's market? Six dials, updated monthly — speed, supply and seller behaviour, not just prices.

Sellers are cutting prices on about 1 in 4 Hilton Head Island listings, and the typical home goes pending in 53 days — the market is roughly in balance.

Zillow's own model expects Hilton Head Island home values to change +0.9% over the year to Sep 2027. A forecast, not a promise — it is revised every month, and Zillow publishes it with that caveat.

What it costs per month · Hilton Head Island $2,738/mo

to buy the typical home at today's mortgage rate — +$1,586 (+138%) since Jan 2020.

What the home itself did
1 year
Up $3,390 +1%
$518,199$521,588 since Sep 2025
5 years
Up $128,537 +33%
$393,051$521,588 since Sep 2021

Monthly payment to buy the typical home

Home value × that month's 30-year mortgage rate, 20% down, principal and interest. This is the line households feel: prices and rates compound each other.

$1,000 $2,000 $3,000 2002 2006 2010 2014 2018 2022 2026 Hilton Head Island $2,738 United States $1,922
$1,000 $2,000 $3,000 2002 2010 2018 2026
  • Hilton Head Island$2,738
  • United States$1,922

At the last five years' pace, a typical home here doubles in price every 12 years.

Typical home values in Hilton Head Island, SC rose 0.7% over the past year — slower than the nation's +1.2%.

Asking rents in Hilton Head Island, SC rose 0.6% over the past year — slower than the nation's +2.7%.

Owning the typical home in Hilton Head Island runs $1,542/mo more than renting one. The gap peaked at $1,617 in Oct 2023.

That is $3,513 a month against $1,971 rent: a $2,738 mortgage payment, plus $217 property tax and $558 insurance & upkeep.

Owning vs renting — Hilton Head Island

The owning line is the typical home's monthly payment at that month's rate, plus property tax and insurance & upkeep; the renting line is the typical asking rent; the grey line is the mortgage payment on its own. Same homes, same months, both ways of paying for a roof.

$1,000 $2,000 $3,000 2018 2020 2022 2024 2026 Owning all in $3,513 Renting $1,971 Mortgage only $2,738
$1,000 $2,000 $3,000 2018 2022 2026
  • Owning all in$3,513
  • Renting$1,971
  • Mortgage only$2,738

Property tax · $217/mo 0.50% of value a year — the ACS 2020-2024 median bill over the median home value for 4 counties

Insurance & upkeep · $558/mo insurance, maintenance and repairs together, from the BLS Consumer Expenditure Survey — the national figure for mortgaged homeowners, scaled to this market's home value. BLS publishes the three bundled and they cannot be split.

Both are priced off the same month's home value, so they rise with the market. Neither is a quote — a specific home's bill depends on its assessment, its age and its insurer.

When this market ran hot

Each cell is that month's year-on-year home-value growth. Read left to right, top row is the latest year — the 2021–22 band is the boom.

JFMAMJJASOND
2026
2025
2024
2023
2022
2021
2020
2019
2018
falling flat warming hot overheating runaway

Share of listings with a price cut

The early-warning dial: sellers cut when buyers stop reaching. Rising cuts cool a market months before prices notice.

10% 15% 20% 25% 2018 2019 2020 2021 2022 2023 2024 2025 2026 Hilton Head Island 26.53% United States 26.90%
10% 15% 20% 25% 2018 2022 2026
  • Hilton Head Island26.53%
  • United States26.90%

Days to pending

How long the typical listing takes to go under contract.

20 40 60 2018 2019 2020 2021 2022 2023 2024 2025 2026 Hilton Head Island 53 United States 27
20 40 60 2018 2022 2026
  • Hilton Head Island53
  • United States27

Homes for sale

Active for-sale inventory. More supply hands power to buyers.

1,000 2,000 3,000 2018 2019 2020 2021 2022 2023 2024 2025 2026 Hilton Head Island 2,623
1,000 2,000 3,000 2018 2022 2026
  • Hilton Head Island2,623

New listings per month

Sellers arriving at the market.

400 600 800 2018 2019 2020 2021 2022 2023 2024 2025 2026 Hilton Head Island 530
400 600 800 2018 2022 2026
  • Hilton Head Island530

Median sale price

What buyers actually paid — closed sales, not asking prices.

$300,000 $400,000 $500,000 2019 2020 2021 2022 2023 2024 2025 2026 Hilton Head Island $548,127 United States $371,407
$300,000 $400,000 $500,000 2020 2022 2024 2026
  • Hilton Head Island$548,127
  • United States$371,407

Sale-to-list ratio

Above 100%, homes sell over asking; below, buyers negotiate wins.

96% 98% 100% 2018 2019 2020 2021 2022 2023 2024 2025 2026 Hilton Head Island 96.85%
96% 98% 100% 2018 2022 2026
  • Hilton Head Island96.85%