Rowland, North Carolina.
Typical home $100,406 (+1.1% in a year). Lumberton, NC metro.
to buy the typical home at today's mortgage rate — +$321 (+155%) since Jan 2020.
- 1 year
- Up $1,111 +1%
- $99,295$100,406 since Sep 2025
- 5 years
- Up $26,679 +36%
- $73,728$100,406 since Sep 2021
Monthly payment to buy the typical home
Home value × that month's 30-year mortgage rate, 20% down, principal and interest. This is the line households feel: prices and rates compound each other.
- Rowland$527
- North Carolina$1,743
- United States$1,922
At the last five years' pace, a typical home here doubles in price every 11 years.
Typical home values in Rowland, NC rose 1.1% over the past year — in step with the nation.
Living in Rowland, Robeson County, North Carolina
Rowland is a town of 885 people in Robeson County. Unemployment in Robeson County was 5.1% in August 2026, and the county had 3.2% fewer jobs in 2025 than the year before. The most residents work in schools and health care, then manufacturing.
Written by AI Claude Sonnet 5.5 wrote this on 23 October 2026 from the figures here, a list of nearby places and what it knows. It can be wrong or out of date.
What it’s like
The place. Rowland is a very small town in Robeson County, in the southeastern part of North Carolina, close to the South Carolina line. Homes here are modest in price, and household incomes in the county run below the typical American level. Few adults in town hold a four-year degree, and the daily drive to work is a fairly ordinary one.
Work. Residents work mostly in schools, hospitals and social care, with many others in manufacturing, government, and restaurants, hotels and entertainment. Across Robeson County, the largest workplaces include Mountaire Farms, the Public Schools of Robeson County and S.E. Regl Medical Center. Unemployment across the county has eased a little since a year ago, though there are fewer jobs in the county than there were the year before.
Things to do. South of the Border, an amusement park, sits in or beside town. A longer drive away are Lumber River State Park and Little Pee Dee State Park, both protected areas for walking and time outdoors, and the Carolina Civic Center, a theatre. Winters are cool and rarely snowy, summers are hot, and rain falls steadily through the year.
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- 11%of adults have a degree
- 24 mintypical commute
What residents work in
Employed residents by industry, from the Census survey. Robeson County had 37,260 jobs in 2025, 3.2% fewer than the year before (Bureau of Labor Statistics).
Weather through the year
Coldest in January, with highs near 56° and lows near 32°; warmest in July, with highs near 92° and lows near 70°. About 1 inches of snow and 49 inches of rain and melted snow a year.
Average daily high and low, 1991–2020, at the Dillon weather station, 10 miles away (NOAA).
Largest workplaces in Robeson County
- Mountaire FarmsPoultry slaughtering, dressing, and packing3,500
- Public Schools of Robeson CountySchool district2,916FTE
- S.e. Regl Medical CenterGeneral hospital1,428FTE
- Sanderson Farms St. Pauls ProcessingPoultry processing1,240
- Campbell Soup Supply CompanySoups canning1,218
- University of North Carolina at PembrokeUniversity or college992
- Robeson Community CollegeTwo-year college590
- Prestage FoodsPoultry slaughtering, dressing, and packing453
Staff on average in 2025, as each workplace reported it to OSHA with its injury records: 79 workplaces with 20 or more staff, 14,763 people in all across the county; Rowland has none of its own. School districts come from the Common Core of Data (NCES, 2023–24), hospitals from their Medicare cost reports (CMS, 2023) and colleges from IPEDS (NCES, 2023–24); FTE marks full-time equivalent staff. Not listed: many offices and banks, which need not report to OSHA; military bases, whose staff OPM withholds; and, in about half the states, city and county governments.
Natural hazards
- Strong windVery high
- TornadoesVery high
- HurricanesRelatively high
- Winter weatherRelatively high
- LightningRelatively high
- DroughtRelatively moderate
FEMA’s National Risk Index (December 2025) rates the risk each natural hazard poses to the people, buildings and farms in Rowland’s census tracts, against the rest of the country; all of them together, relatively high. It is meant for planning, not a substitute for a local risk assessment or a flood map: FEMA’s index.
From the U.S. Census Bureau’s 2020 census and its American Community Survey (2020–2024 five-year estimates), and the Bureau of Labor Statistics. A survey, so each figure has a margin of error, and figures it is not sure of are left out. More on Robeson County and the Lumberton, NC metro.
Rowland home values
Zillow measures a city over its municipal boundary. Against the state and national figures, mid-tier homes, smoothed and seasonally adjusted.
- Rowland$100,406
- North Carolina$332,159
- United States$366,157
When this market ran hot
Each cell is that month's year-on-year home-value growth. Read left to right, top row is the latest year — the 2021–22 band is the boom.
Market heat, inside the city limits
Homes for sale
Active for-sale inventory. More supply hands power to buyers.
- Rowland6
Zip codes with a Rowland address
A different geography, not a breakdown. The figure above covers the municipality; these zips cover everywhere the Post Office calls Rowland — often including townships beyond the city limits. Both come straight from Zillow, and they are not expected to average out.
Zillow publishes no zip-level series with this city on the address.